![]() 03/12/2019 at 15:38 • Filed to: Taketheoutsideline, Satire, Volkswagen, golf r, R. Kelly | ![]() | ![]() |
Auto industry critics have regularly cited VW for its bad timing: From long delays in offering a three-row crossover to its heavy-handed push for Diesel-powered cars at the expense of hybrids and EVs, the world’s third-largest carmaker is frequently chided for questionable business decisions.
The 2020 Golf R Kelly in special-order color “Statutory Grape”
The latest choice, however, is bringing a new round of scorn.
Next week, Volkswagen AG plans to release a special edition of its best-selling Golf model, dubbed the “Golf R Kelly Edition.” Offered as a higher-end trim of its existing Golf R sports car, the Golf R Kelly Edition includes features such as a 17-speaker Moral Relativity sound system and a patented passenger-focused urea injection system.
VW CEO Herbert Diess cites an irrevocable contract signed with the embattled Grammy-winning pop/R&B singer more than five years ago, a period in which the artist was believed to be past his legal battles and was not yet covering the front pages of newspapers around the world once again.
“Mr. Kelly and VW have been in discussions for several years and we don’t intend to renege on this arrangement,” Mr. Diess states.
Mr. Kelly last week, responding to a question about his preferred engine displacement.
Feeding the company’s critics even further is their advertising campaign for the new car. Focused heavily on unusual ad placements in magazines like Seventeen , Teen People , and Teen Vogue , VW again points to unwavering language in the original contract that specified those magazines. With taglines like “We Believe it Can Fly” and “Speed Ain’t Nothing But a Number,” the company hopes to leverage R. Kelly’s biggest hits with VW’s built-in cult of enthusiastic followers.
Mr. Diess defends that “…VW knows scandal as well as anyone, and we understand that if you create a good product, people will forget about your past,” continuing “I’m sure Mr. Kelly will overcome his struggle and reach a final solution with his accusers. In the meantime, none of us plan to keep this amazing vehicle trapped in the closet.”
To help allay some of this unwanted publicity, VW is also launching a simultaneous push for its family-oriented vehicles featuring the work of late pop icon Michael Jackson. As CEO Diess quipped in a recent press release, “When you think ‘Kids & Safety,’ we want VW and Michael Jackson to come to mind first.”
![]() 03/12/2019 at 15:46 |
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I didn’t catch on until I saw Horn. Good job.
![]() 03/12/2019 at 15:51 |
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Lol
They both have had their share of emission scandals.
On the real though, they missed an opportunity to render a pee-yellow Golf R Kelly.
![]() 03/12/2019 at 15:51 |
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with all the stupid special editions out there, I could totally believe this could have been real. The shit that is coming out about that guy is mind blowing. The did you get your shots do you have your passport video is nex t level. I hope peo ple help him ‘enjoy’ his time in prison.
![]() 03/12/2019 at 15:53 |
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The other color offered is oddly called Dripping Yellow.
![]() 03/12/2019 at 15:54 |
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The 17 speakers are too many. He’ll only want it if there are 15 speakers, but please make sure that the invoice says 17 anyway .
![]() 03/12/2019 at 16:09 |
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LMAO!
![]() 03/12/2019 at 16:14 |
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statutory grape
![]() 03/12/2019 at 16:19 |
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Thanks for the encouragement, I haven’t written any long posts in about a year...
![]() 03/12/2019 at 16:26 |
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Too soon? Ha!
![]() 03/12/2019 at 16:27 |
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LOL...this entire thing could have been written almost 10 years ago and still make perfect sense. Including the Michael Jackson part.
![]() 03/12/2019 at 16:28 |
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Sad, but true.
![]() 03/12/2019 at 16:28 |
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This is amazing. I'd forgotten what Oppo had been missing
![]() 03/12/2019 at 16:31 |
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Wouldn’t this be the R Kelly Edition?
![]() 03/12/2019 at 16:48 |
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I hear the new Jackon badged minivan has fold down seats for comfortable co-sleeping arrangements.
![]() 03/12/2019 at 17:09 |
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Seriously, se nd a portfolio of these to The Onion, or The Hard Times.
![]() 03/12/2019 at 17:46 |
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R. Kelly: Gurl let me stick mah key in yo ignition baayby
Gurl:I’m 12. What’s an ignisson?
R. Kelly: So is that a yes? Or....
![]() 03/12/2019 at 18:40 |
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Best. Article. Ever.
Oh how I missed these.
![]() 03/12/2019 at 19:30 |
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This is wonderful. Please continue. The statutory grape killed me
![]() 03/13/2019 at 07:52 |
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We need these on the regular
![]() 03/14/2019 at 16:05 |
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a 17-speaker Moral Relativity sound system
It’s actually a lot less than 17, but R. Kell y himself maintains tha t it’s at least 18.
![]() 03/14/2019 at 16:44 |
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Nice one :p
Did you see my article on the Fiesta?